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CIRWORLD en-US INTERNATIONAL JOURNAL OF RESEARCH IN EDUCATION METHODOLOGY 2278-7690 <p>Authors retain the copyright of their manuscripts, and all Open Access articles are distributed under the terms of the&nbsp;<a href="https://creativecommons.org/licenses/by/4.0/">Creative Commons Attribution License</a>, which permits unrestricted use, distribution, and reproduction in any medium, provided that the original work is properly cited.</p> <p>The use of general descriptive names, trade names, trademarks, and so forth in this publication, even if not specifically identified, does not imply that these names are not protected by the relevant laws and regulations. The submitting author is responsible for securing any permissions needed for the reuse of copyrighted materials included in the manuscript.</p> <p>While the advice and information in this journal are believed to be true and accurate on the date of its going to press, neither the authors, the editors, nor the publisher can accept any legal responsibility for any errors or omissions that may be made. The publisher makes no warranty, express or implied, with respect to the material contained herein.</p> THE EXPLOITATION OF COMMUNICATION BASED TECHNOLOGY IN TERMS OF ASSISTING THE STUDENTS OF THE HELLENIC OPEN UNIVERSITY TOWARDS THE DEVELOPMENT OF THEIR WRITTEN ASSIGNMENTS https://cirworld.com/index.php/ijrem/article/view/7156 <p><strong>Abstract</strong><br> The purpose of this research is to investigate the views of the postgraduate students of the Hellenic Open University during the 2016-17 academic year on the possibilities of using internet based platforms and computer technology in general for the preparation of their written work in such a distance learning degree. Our sample was students 24 women and 6 men. All students in the same degree in the above mentioned academic year. Students were asked to complete a written questionnaire that was posted on the internet, while they were ensured for their anonymity. Data analysis was done by following a quantitative approach via the usage of the SPSS24 statistical software. The most important findings of the research were that of all forms of internet and computer based technology that was used in order to assist students during their studies, the forum, the emails and the usage of phone conversations with students and lectures were the ones that were mostly related with their written assignments. In terms of their educational needs in general, they were covered by email, forums, telephone communication and they also chose to videoconferencing. Generally speaking, they have shown that internet and computer technology are essential in distance learning education. Finally, students wanted to improve their communication with their lectures, would like to increase their telephone communication with them and to give answers to their questions via the forum usage.</p> <p><strong>Keywords:</strong> Internet, communication, e-mail, forum, distance education, Hellenic Open University, telephone</p> VASILIKI KOUKOUSOURI ANDREAS KARAOULANIS ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 2018-04-04 2018-04-04 9 1 1426 1440 10.24297/ijrem.v9i1.7156 The Effect of Customer Relationship Management on Customer retention in Private Higher Education Institute in Malaysia https://cirworld.com/index.php/ijrem/article/view/7356 <p><em>This research is conducted in order to evaluate the purpose of studying the customer relationship practices and customer satisfaction in PHEI that offers undergraduate degrees in Malaysia.&nbsp; According to the results obtained, it proves that CRM practices contain more positive effect on its customer satisfaction. The sample size used was only focused on PHEI that offer undergraduate programmes in Malaysia.&nbsp; According to the research conducted, there are few limitations that disclose the exact relationship between CRM and Customer Satisfaction. Education industry has become one of the major growing industries in Malaysia with various numbers of competitors. Thus, this study allows policy makers of PHEI to focus and implement CRM practices that would have an increase of direct positive impact of satisfaction for their customers.&nbsp; The study conducted also helps to evaluate not only CRM and satisfaction but also evaluate the effect of the Gender and Age Group factors that reflects on the relationship. </em></p> MELISSA WANE MANOGHARAN Soovendran Varadarajan ##submission.copyrightStatement## http://creativecommons.org/licenses/by/4.0 2018-05-10 2018-05-10 9 1 1441 1453 10.24297/ijrem.v9i1.7356