Innovative Destination Promotion Strategies: The Cornerstone of the Developing Countries Struggle Towards Growth.

  • Khan Yusuf
  • Andreas Karaoulanis

Abstract

Abstract

In this short paper, the authors try to underline the importance of innovation destination promotion strategies for the developing countries of the world. Their importance in peace, prosperity and economic growth is of major importance and can be the foundation upon which developing countries can built their economies and alter in general their economic and social structures in order to overcome their handicapped and become a part of the developed world. This paper aims in create awareness among people not only in the touristic industry but also, academics, politicians, tourists and people who already live in developing countries.

Key words: Tourism, developing countries, promotion, strategies

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Published
2018-04-04
How to Cite
Yusuf, K., & Karaoulanis, A. (2018). Innovative Destination Promotion Strategies: The Cornerstone of the Developing Countries Struggle Towards Growth. INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY, 13, 3188-3192. https://doi.org/10.24297/ijmit.v13i1.7155