DEVELOPING A CONCEPTUAL MODEL OF FACTORS AFFECTING SOCIAL MEDIA NETWORKING USAGE IN E-LEARNING AT TALAL ABU GHAZELEH UNIVERSITY COLLEGE OF BUSINESS (TAGUCB) IN BAHRAIN

  • Mohammed Albarghouthi TALAL ABU-GHAZALEH UNIVERSITY COLLEGE OF BUSINESS
Keywords: Social Media, Technology Acceptance Model(TAM), E-learning

Abstract

Social networking has become pervasive in all sectors in the 21st century. The Kingdom of Bahrain is experiencing a big wave in reference to the use of social media networking in the context of a classroom.  Indisputably, an innovative learning environment will be provided if this technology is astutely used. Within the e-learning environment, the technology acceptance model (TAM) has been heavily used to examine the acceptance of different types of technologies.

As such, this study aims at discussing the main factors that affect usage of social media networking in e-learning by students and educators at the Talal Abu-Ghazaleh University College of Business (TAGUCB). Based on TAM, a proposed conceptual model of social media usage in e-learning is developed

Author Biography

Mohammed Albarghouthi, TALAL ABU-GHAZALEH UNIVERSITY COLLEGE OF BUSINESS
department of logistics
Published
2016-06-23
How to Cite
Albarghouthi, M. (2016). DEVELOPING A CONCEPTUAL MODEL OF FACTORS AFFECTING SOCIAL MEDIA NETWORKING USAGE IN E-LEARNING AT TALAL ABU GHAZELEH UNIVERSITY COLLEGE OF BUSINESS (TAGUCB) IN BAHRAIN. INTERNATIONAL JOURNAL OF COMPUTERS & TECHNOLOGY, 15(8), 7021-7027. https://doi.org/10.24297/ijct.v15i8.1502
Section
Articles